The steady rise of the ready meal

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Seemingly designed for hurried 21st century lifestyles, pre-cooked convenience foods have had an enduring history. Forecasts predict that they’re here for the long run.

Ready meals are essential for many modern households, where working professionals, families, and students are notoriously strapped for time.

Convenient and available, ready meals are a safe and affordable alternative. It’s no surprise that the global market for ready foods – pre-cooked meals needing minimal preparation – is worth tens of billions of euros. Huhtamaki has been in the business for decades, from producing an iconic Finnish ready meal, Jalostaja’s pea soup, to providing ready meal packaging in many shapes and forms.

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