The Secrets of Selling

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Even if you aren’t a salesperson by trade, selling is an essential skill to master.

By Eugene Gold, relentlesspreneur, mentor and speaker

Selling isn’t a skill that’s only used by those who have “salesperson” as a job title. Everyone is a salesperson, and everything boils down to selling. Whether you are selling your merits in an interview or selling the idea of buying a Ferrari to your spouse, you are always in the midst of trying to convince others of something.

Of course, not everyone knows how to sell, so if you don’t know yet, then you owe it to yourself to learn. After all, if you aren’t selling, you’re being sold to. Everyone, not only people who make sales for a living, can benefit from learning the following secrets of selling.

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