Germany’s Green Button Hits All the Right Buttons


A few days ago, the German Development Ministry (BMZ) introduced a new and exciting initiative called ‘The Green Button’.

This local certification creates solid environmental and social standards for companies to follow, including the payment of minimum wage, sustainable treatment of wastewater, use of non-harmful chemicals, and more.

The idea is to add a simple label that will inform shoppers when companies have met these standards following a thorough due diligence process. The label will make conscious purchasing decisions easier and clearer to follow. As a company that adheres to voluntary standards for years, everyone here at Kornit was thrilled to hear about the Green Button. Here’s why.