Something new is produced by genetic reshuffling. This basic principle of evolution also holds true of technology as an unconventional synthesis of existing approaches leading to innovation. Things become particularly productive when great minds that otherwise have little in common swap ideas.
A world’s leading trade fair such as drupa (16-26 June 2020) is an ideal meeting point that brings the crème de la crème of the printing and packaging industry together. Held every 4 years in Düsseldorf (Germany), it attracts over 260,000 visitors from 183 countries.