Bay Cities Wins Gold for Best POP Display at 2019 PromaxGames Awards


Fornite Battle Bus POP Display for Walmart Was Recognized by the Gaming Industry

Bay Cities, North America’s most innovative packaging and design company, today announces being awarded gold for the Best POP Display at the 2019 PromaxGames Awards held at The Village in San Francisco on April 17th. The Fortnite Battle Bus display was recognized for the creative structural and graphics design.

For over 60 years, Bay Cities has been the leading creative packaging and display partner to brand marketers, retailers and e-commerce companies. Through innovation and passionate creativity, Bay Cities has executed unique, eye-catching POP displays for major brands to be placed at retailers. The Fortnite Battle Bus was developed and executed to hold toys, games, game cards, apparel and Funko collectors’ items. The structure reflected the Battle Bus vehicle featured in the Fornite game. This POP display was a multi-brand collaboration and hit Walmart stores nationwide in time for an in-store event called the Fornite Party where customers could receive an exclusive, free in-game code.
PromaxGames Awards honors the gaming industry’s top marketing and design execution. Bay Cities utilized the branding and art direction of Fornite to develop the award winning POP display.

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