From the French market to the world of e-commerce: Adesa, a success story


Founded in 1963, the company Adesa Etiquettes Adhésives has been a point of reference in the sector of the adhesive labels for 3 generations.

Located in the Gard region, its headquarters of 7200 sqm host an experienced team ready to satisfy any need of the market thanks to a diversified and innovative machine equipment (digital, offset, screen printing, flexography, finishing and cutting). Its production covers all sectors of adhesive labels: food, pharmacy, cosmetics, perfume, industry, paint, hygiene or automobile.

Ludovic Martin, Adesa Chief Marketing Officer tells this story of success in this interview.

When did Adesa start its business and how did it grow over the years?
Adesa was founded by Bruno Carugati, owner of Gravimpress (manufacturer of non-adhesive labels) and his son, Alain. From 1963 to 1974, the company grew in Paris, then Bruno and Alain Carugati decided to move to the South of France, close to the city of Nimes. Most of the employees followed the company, and settled down in the South of France. At the end of 90s, the third generation of the Carugati family (Chrysé Passebois and Brice Carugati, Alain’s children) started to lead the company towards the digital era. In 2019, the company moved to a brand new factory, a few kilometres away from the original location.