‘Becoming’ – Not Just Another Print Job

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GGP Media printed the German edition of Michelle Obama’s memoir “Becoming.” During the production phase, the strictest safety precautions were in force at the Pößneck site.

‘Becoming’ – Not Just Another Print Job 1

Looking forward to the release of the German edition of “Becoming” (from left): Heike Behrend, Key Account GGP, Stefan Hansen and Jacob Thomas from Goldmann, and Romy Lutz of GGP’s Customer Service department

In the U.S., the home market, printing was also handled by Bertelsmann Printing Group companies: Coral Graphics and Berryville Graphics.
Special projects require special measures – as GGP Media employees discovered earlier this year. The Bertelsmann Printing Group subsidiary made a decisive contribution to Michelle Obama’s “Becoming” being available in Germany on time for the worldwide publication date. The GGP site in Pößneck, Thuringia, was assigned the task of producing the German edition of the eagerly awaited memoirs of the former First Lady of the United States with a print run of 200,000 copies. For the printing, the team worked closely with Goldmann Verlag, which is publishing the German edition. In the process, the team quickly realized that this would be anything but an ordinary print job.

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